Verdict: Sofa Cinema offers the majority of lovefilm's amazing DVD rental collection, including games. Out of their massive 55,000+ DVD collection, only a few thousand titles from the 65,000+ titles available on thelovefilm's main site are available. As expected with a family oriented business such as the guardian, there are no adult rentals.

You gain access to virtually every DVD released in the UK.

lovefilm's game collection is greatly improved with the inclusion of ScreenSelect's collection of 2800+ titles for the PS2, PSP, Xbox, Xbox 360 & GameCube consoles.

Although lovefilm's downloading service is a look into the future, this is not the case with Sofa Cinema.

Verdict: Sofa Cinema site is practically identical to lovefilm, except for a light blue colour scheme.The site is virtually identical to lovefilm except for WHSmith's blue colour scheme and logo.

The site is clean and well designed with plenty of browsing options such as "Categories", "A-Z", "Most Popular', "Editor's Choice" and "Top Rated" lists. Included is a powerful search tool that allows you to search by many topics. It is easy to create a rental watch list by simply clicking on the 'Rent Now' button and setting your priority to high, med or low. Rental descriptions are very detailed with cool user reviews & ratings.

Their main page also lists every major film festival for the past 2 years.

The Guardian has an excellent film website and we felt they could have made a better effort to integrate that film information on their DVD rental site. In addition, the site contains annoying advertising banners that are very distracting.

Although Sofa Cinema contains all the great features & content from the main lovefilm site, the service could be improved.

Verdict: Sofa Cinema uses the lovefilm online rental system, which is regarded as the best. lovefilm offers a quick 2-3 delivery period since all DVDs are sent first class. DVDs are sent in thin plastic sleeves with a prepaid return envelope included. lovefilm's return envelopes can now fit up to 4 discs at a time.

lovefilm's watchlist allows customers to easily change the order and priority (high, med, low) of their rentals. Using the fast track feature on certain rentals guarantees that you will receive this disc before any others in your queue. Their priority system works well, and ensures you will receive your rentals in order, depending on availability.

The company offers telephone, email and online FAQ customer support. Membership is easy to cancel and there is no monthly minimum. contact.